Keynote Speaker Comparison: The Landscape Map

This keynote speaker comparison by AI keynote speaker Dr. Jonathan Mall positions 16
speakers on two concrete dimensions: subject focus — consumer psychology or
AI & technology — and format — equip (methods, workshops, hands-on) or
inspire (vision, storytelling, perspective shift). Mall speaks on AI, Digital Twins,
and neuromarketing in EN/DE/NL. Dot size reflects the typical fee tier; every dot is
clickable and leads to a detailed, sourced comparison.
Full disclosure: this page is published on
Dr. Jonathan Mall’s
website — yes, he’s on the map. That’s a conflict of interest you should know about.
Three rules apply: every factual claim is sourced,
every comparison states the other speaker’s strengths without hedging, and we
tell you plainly when someone else is the better booking. Judge on the facts —
all comparisons are linked.
The Speaker Landscape 2026
Our read, based on each speaker’s published talks and bureau positioning — a structured
frame for thinking, not an objective measurement. Top = Equip (methods,
how-to, workshops), Bottom = Inspire (vision, stories, perspective shift).
Left = Human psychology, Right = AI & technology.
Click any avatar to open that speaker’s detailed comparison.
Equip · methods & how-toInspire · vision & storiesHuman psychologyAI & technologyMallJonathan MallNeuroscience × applied AI; digital twins, live demos · premium tierArielyDan ArielyBehavioral economics, Predictably Irrational · celebrity tierSutherlandRory SutherlandBehavioral science & advertising alchemy · celebrity tierLindstromMartin LindstromNeuromarketing & small data storytelling · celebrity tierHäuselHans-Georg HäuselLimbic® creator, neuromarketing canon · premium tier · comparison in GermanZuttPhilipp ZuttEmoCompass® developer, Swiss neuromarketing boutique · premium tier · comparison in GermanLischkaGesa LischkaNeuromarketing since 2013, TEDx speaker & agency founder · premium tier · comparison in GermanDooleyRoger DooleyPractical neuromarketing & friction · mid tierKozyrkovCassie KozyrkovDecision intelligence, ex-Google · premium tierSchickNina SchickGenerative AI & deepfakes analyst · premium tierJánszkySven Gábor JánszkyFuturist, 10-year scenarios, DACH · premium tier · comparison in GermanLeonhardGerd LeonhardFuturist: technology vs. humanity · premium tierYogeshwarRanga YogeshwarScience journalist, AI & society, DACH · premium tier · comparison in GermanLoboSascha LoboDigital & AI commentator, SPIEGEL · premium tier · comparison in GermanThelenFrank ThelenTech investor, DHDL, disruption, DACH · celebrity tier · comparison in GermanGawdatMo GawdatAI, ethics & happiness, ex-Google X · celebrity tierStummeyerChristian StummeyerAI professor, digital commerce, prolific speaker · premium tier · comparison in GermanPeukertMartina PeukertEU AI Act compliance & AI mindset coaching, TV expert · premium tier · comparison in German
* Seven comparisons are in German (Häusel, Lobo, Jánszky, Thelen, Yogeshwar, Stummeyer, Zutt) — those speakers work primarily in the DACH market. All other comparisons are in English.
How to read this map — and what it isn’t
The x-axis separates speakers whose primary territory is human and consumer
psychology (left: neuromarketing, behavioral economics, small data) from those
whose primary territory is AI and technology (right: AI transformation,
generative AI, futures). Many speakers span both sides — the position shows their
center of gravity, not their full range.
The y-axis separates equipping (top: methods, hands-on workshops, concrete
tools a team can use the next day) from inspiring (bottom: perspective
shifts, big ideas, storylines that open or close a conference). Both poles have their
place — your brief determines which one you need. Jonathan Mall sits top-center:
neuropsychology meets applied AI, demonstrated live on stage, with an optional
hands-on workshop.
Dot size reflects typical fee tier: large = celebrity tier (low to high five figures),
medium = premium tier, small = mid tier. Estimates are based on published bureau
profiles and media reports — not all bureaus publish numbers. Quotes always come
directly from each speaker’s team.
All 15 comparisons at a glance
Each comparison is a standalone buyer’s guide: fees, videos, each speaker’s
strengths, a side-by-side scorecard — and a plain recommendation for when to
book the other one. Click the speaker you’re researching.
Comparisons in English
Comparisons in German (DACH speakers)
These speakers work primarily in the DACH market — their comparison pages are in German.
Who is Jonathan Mall — and why is he on his own map?
Dr. Jonathan T. Mall is a cognitive neuropsychologist and co-founder and Chief Innovation
Officer of neuroflash — Europe’s market-leading AI content platform, with almost
2 million registered users. His team has been building language models since 2019 and shipped
its AI writer a year and a half before ChatGPT made generative AI a household name. On
stage he connects the quirks of consumer psychology with the quirks of AI itself —
demonstrated live, not just described.
He is on this map because he gives keynotes and is active in this space. A map without the
mapmaker would be less verifiable — you wouldn’t know where the author places himself.
The conflict of interest is stated at the top of this page; every detailed comparison states
Jonathan’s weaknesses as plainly as his strengths.
Main stage or leadership meeting. Live AI demos tailored to your industry; interactive experiments with the room. Offline fallback prepared; works without venue Wi-Fi.
Half-day hands-on session for marketing/insights teams after the keynote: build and query digital twins on your own use cases. No product pitch from the stage.
Remote keynote with the same live demos, screen-shared. Reduced fee; useful for distributed teams and global town halls. German, English or Dutch.
Questions about the map
How were the speaker positions determined?
Based on each speaker’s published talks, bureau profiles and public self-positioning
(as of June 2026). This is our read, not an objective measurement. The underlying
sources are cited on each individual comparison page. If you see a misreading,
tell us and we’ll correct it.
What does dot size represent?
Large dot = celebrity tier (typically low to high five figures in the relevant currency).
Medium = premium tier (upper four to lower five figures). Small = mid tier. Estimates
come from published bureau profiles and media reports — not all bureaus publish exact
numbers. Binding quotes always come from each speaker’s own team.
Why is Jonathan Mall on his own map?
Because he gives keynotes and works in this space. Omitting him would make the map less
verifiable — visitors would have no way to see where the author positions himself
relative to the others. The conflict of interest is disclosed at the top; each detailed
comparison names Jonathan’s disadvantages as plainly as his advantages.
Why are some comparisons in German?
Häusel, Lobo, Jánszky, Thelen and Yogeshwar give their keynotes primarily in German
and work mainly in the DACH market. Their comparison pages were written in German
because that’s the language of their buyers. All other comparisons are in English.
What does Jonathan Mall charge for a keynote?
Mid four figures (€) for European keynotes, depending on format, customization and
travel; virtual keynotes run lower. An exact quote comes within 48 hours via the
booking page.
Does Jonathan Mall speak languages other than German?
Yes — keynotes in native German, fluent English and Dutch. A full-length English keynote
recording is available on request via the booking page, delivered the same day.
Checking availability for an AI or consumer-psychology keynote?
Browse the comparisons — or ask directly: Jonathan’s team replies within 48 hours with availability, an exact quote, a tailored outline and, if someone else fits your brief better, an honest recommendation.
About the author: Dr. Jonathan T. Mall is a cognitive neuropsychologist, co-founder and Chief Innovation Officer of neuroflash — Europe’s market-leading AI content platform with almost 2 million registered users, building language models since 2019. For 20 years he has worked at the intersection of brands, communication and cognitive research; on stage he demonstrates the quirks of consumers and the quirks of AI, live.
Sources
- Speaker positions: our read based on published talks, bureau profiles and public self-positioning (Athenas, Premium Speakers, JLA, London Speaker Bureau, AllAmericanSpeakers, Gotham Artists and others). Individual citations on each comparison page. As of June 2026.
- Fee tier estimates: published bureau profiles where available; otherwise market benchmarking based on comparable profiles. Binding quotes always from each speaker’s team directly.
- Dr. Jonathan Mall — keynotes, credentials, languages, testimonials. jonathanmall.com/en
- neuroflash GmbH — almost 2 million registered users; building language models since 2019; AI writer launched early 2021, roughly 1.5 years before ChatGPT (Nov 2022). neuroflash.com
Last updated June 2026. Portrait illustrations are original artworks, not photographs. Spotted an error? Tell us and we’ll correct it.